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Industry Heavyweights





Archive: Industry Heavyweights

Adobe buys Omniture: The story beneath the story and what it means for users

Nettie Hartsock

This month we had the opportunity to catch up to Thad McIlroy, editor and founder of "The Future of Publishing", a highly regarded website that monitors news on the digital publishing front and where digital publishing is heading. Thad recently released an in-depth report titled, "Adobe's Designs on Web Analytics: The Ominiture Acquisition" which is available at The Future Of Publishing site.

Enterprise & Government   November 19, 2009

Tutorial: Creating a better PDF viewing experience

Richard Crocker

The suitability of PDF documents for onscreen vewing has been a controversial topic. In this tutorial, Richard Crocker argues that the negative perception of reading PDFs onscreen is largely due to the inconsistent quality of PDF files. Accordingly, his tutorial explains how to prepare PDF documents in order to optimize the onscreen viewing experience.

Enterprise & Government   November 12, 2009

PDF content tracking: Could it save the publishing industry?

Don Fluckinger

Despite tough economic times, Adobe Systems plans to spend almost $2 billion USD buying Omniture, a web-metrics tracking company. In this feature, Don Fluckinger argues that Adobe's history of canny acquisitions and the potential upside of PDF content tracking mean that the move could take commercial PDF publishing to the next level.

Enterprise & Government   October 22, 2009

How Reader Extensions should be sold

Duff Johnson

Reader Extensions allows the free Adobe Reader to perform functions otherwise only available in Adobe's Acrobat desktop software. Unfortunately, the current pricing model has been a barrier to the adoption of Reader Extensions by small-to-medium organizations. In this article, Duff Johnson suggests ways that Adobe could better position this useful functionality to get more "bang for its buck."

Enterprise & Government   July 09, 2009

PDF Standards

Karl De Abrew

Years ago when we used to talk about PDF as being the most prominent document format, we'd always have to add a quick, under-the-breath, "de-facto standard". But when it came to being 100 percent assured that it would be around in years to come, it's always been a case of biting our collective lips and hoping for the best. What we would do if Adobe pulled the plug? Over the past two years, though, it's been nothing but standards, standards, standards when it comes to PDF. In fact, there are so many that it's easy to lose track. In this feature article, Debenu's Karl De Abrew helps to de-mystify the ever-increasing range of PDF-based standards.

Enterprise & Government   June 11, 2009

The limitations of Acrobat 9 Pro for document collaboration

John Mohan

PDF-based document collaboration can be a great boon to many workflows, saving time and money. When things go wrong, though, it can cause a lot of headaches. With that in mind, it's important to get the set-up right from the start. In this in-depth article, Rosebud PLM's John Mohan outlines key limitations of Acrobat 9's built-in document collaboration options.

Enterprise & Government   May 14, 2009

PDF/A Update: Exclusive interview with Dr. Hans Bärfuss, CEO, PDF Tools AG

Nettie Hartsock

At Planet PDF, one of our goals is to always update our readers on all the latest and greatest affecting the PDF arena and its users. So we thought it might be good to get an exclusive interview about developments in the PDF/A standard for long-term archival with Dr. Hans Bärfuss, CEO, PDF Tools AG. Planet PDF's Nettie Hartsock reports.

Enterprise & Government   October 30, 2008

PDF vs Word (DOC): When to Use Each

Michael Cartwright

PDF and Microsoft Word DOC formats are two universally accepted document formats. Each has strengths and weaknesses. So which is the best for your documents? The answer is: It depends. Michael Cartwright takes a look at each of these two popular formats and discusses when it's appropriate to use each.

Enterprise & Government   September 26, 2008

Acrobat 9: A child grows up

Thad McIlroy

Thad McIlroy evaluates the latest version of Acrobat, and he likes what he sees. In his opinion, the Acrobat 9 product family reflects a fully mature product, with the version 9 release marking its "emergence into adulthood". Read the full review for more.

Enterprise & Government   September 18, 2008

The content that endures: What to know about PDF/A

Duff Johnson

What is PDF/A? Why do we need it and how do we use it? Duff Johnson answers these questions and more in his in-depth look at PDF/A -- the standard for long-term document archival.

Enterprise & Government   July 17, 2008

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