Open Publish 2001 Program and Presentation Summary
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July 27, 2001

Below is an overview of all the sessions of Open Publish 2001 - the Asia Pacific region's first annual conference for people working with standards in traditional, electronic and digital media. Also included are downloads of most of the presentations. The sessions inlude such broad topics as, scalable graphics, print & press, PDF, XML, eBooks, data exchange and content management.

We have also taken the time to filter out the particular sessions related to ePublishing. Follow these links to see more:

Monday, 30 July

CONTENT MANAGEMENT PRESENTED BY FIRMWAREDESIGN

Web Design 2001 Conference Series

Open Publish is pleased to host this special Content Management conference - part of the Web Design 2001 conference series presented by FirmwareDesign.

The Content Management conference explores the concept that "content is king", demonstrating the many different views of content management from both the developer's and the user's perspective. Issues covered will include:

  • Where do you keep it?
  • Who authorises it?
  • Who updates it?
  • How can you access it?

Content management systems now form an important and distinct category. Don't miss this unique opportunity to learn more about content management from the experts.

INTRODUCTION TO XML

Roman Strausov, Allette Systems

The Extensible Markup Language (XML) is one of the most talked-about topics in information technology today but how is it of use in the publishing industry? How can it be implemented? What are its strengths? What tools currently exist for its deployment? Why not use SGML?

This introductory course is intended to give delegates a basic understanding of XML and the suite of related technologies such as Extensible Stylesheet Language Transformations (XSLT). Delegates should have some appreciation of markup languages such as HTML or SGML in order to get the most value from this seminar.

Topics covered will include XML markup, namespaces, Schemas, processing, tools and applications. The course will also cover the role of XML in supporting multiple delivery mediums such as web, paper and eBook.

STRATEGIES FOR OPEN COLOUR MANAGEMENT

Nadish Naoroji, Multimatch Australia

Colour management is one of the most perplexing issues facing designers, printers and publishers today. In this tutorial Nadish Naoroji, Australia's foremost authority on colour management, will teach the essentials of:

  • Colorimetric standards for data exchange.
  • The use of device-independent colour spaces.
  • High efficiency (automated) workflow paths.
  • Predictable and repeatable colour in both short - and long-term.

SCALABLE VECTOR GRAPHICS (SVG)

Nick Hodge, Adobe Australia

Scalable Vector Graphics (SVG) is a relatively new World Wide Web Consortium (W3C) specification which makes it possible to express vector graphics (and more) in an XML form.

Being XML-based, you can also dynamically create vector images from applications - including Web-based CGIs. An understanding of SVG is imperative to the use of graphics on the Web.

ACROBAT 5 INTENSIVE TRAINING

Carl Young, DigiPub Solutions, USA

In this tutorial you will learn time-saving techniques that you can apply to your job as a PDF creator. You will also learn about the major features in Acrobat giving you new insights into how to deploy Acrobat in your organization. Topics include:

  • Creating PDFs from Word, FrameMaker and other applications.
  • Troubleshooting techniques.
  • Enhancing PDFs with bookmarks, links, video and audio.
  • Adding comments to PDFs.
  • Using JavaScript.
  • Creating forms from paper, page layout applications and the web.
  • Using PDFMark to cut down on post-creation time and energy.
Tuesday, 31 July

YXML? WHAT'S WRONG WITH PDF?

Tom Worthington, Dept. Comp. Science, ANU

PDF's origins are as a page description language and consequently it has inherent limitations when compared to the printed page. This presentation looks at the limitations of PDF and considers whether XML can overcome them.

THANK GOD IT'S NOT IN PDF!

Vickie Richardson, Netimpact Online Publishing, ACT

Innovative publishing with PDF tends to become subsumed by the overwhelming number of poorly published PDF documents and the perception that PDF is difficult to use. This session looks at examples of innovative and imaginative processing of PDF files.

THE NEXT WAVE OF THE PUBLISHING REVOLUTION - NETWORK PUBLISHING

Craig Tegel, Managing Director, Adobe Systems Australia

Publish anything, anywhere, on any device... That's the vision behind Network Publishing, the next publishing revolution defined by Adobe Systems. This presentation will explore Network Publishing and how partnerships between Adobe and ATG, HP, Interwoven, Nokia, and RealNetworks are embracing the Network Publishing vision.

DIGITAL RIGHTS MANAGEMENT AND META-DATA

Charles Myers, Director of Business Development, Adobe USA

Digital Rights Management (DRM) is a critical problem to resolve before the next generation of publishing systems can become a reality. As Adobe's Director of Business Development in the Document Systems Group of Adobe USA, Charles Myers is at the epicentre of this issue and ideally placed to overview the challenges of DRM.

KNOWLEDGE MANAGEMENT AND PUBLISHING

Tim Kannegieter, Standards Australia

Knowledge Management is finally moving from media hype to practical implementation. The paper describes Standards Australia Knowledge Management Framework with reference to issues such as meta-data, validation and cultural barriers.

CONTENT MANAGEMENT - AN OLD BOOK WITH A NEW COVER?

Richard Kevan, Tier Australia

What does Content Management really mean? Is it a new technique, or something we've always done? This session discusses the convergence of publishing information and a recent initiative, XML Meta-data Interchange (XMl).

CASE STUDY: DIGITAL PUBLISHING AT THE OLYMPIC GAMES

Tony Goodman, Independent Consultant

The Sydney 2000 Olympics set many benchmarks for sport but digital publishing benchmarks were also set that outstripped anything established at previous Olympics. This presentation will look at this demanding and interesting publishing process.

CROSS-CULTURAL TECHNICAL COMMUNICATIONS TODAY

Teresa Mulvihil, Digital Boardwalk, Inc. USA

In the global economy, successful technical communicators cannot afford to ignore cultural influences on information presentation. This paper reviews effective ways to globalise and localise information using HTML, XML, WML, WAP and Acrobat.

IMPROVING WEB LINKING USING XLINK

David Lowe, University of and Technology, Sydney
Erik Wilde, Swiss Federal Institute of Technology

XML has heralded a substantial change in the way in which content can be managed. Prominent among these changes is the greatly enhanced model for linking functionality that is enabled by the emerging XLink and XPointer standards.

RESEARCH PANEL

Chaired by Ross Wilkinson, CSIRO Australia

Dr. Ross Wilkinson leads a research group at CSIRO. His principal research interests are in the area of document computing. This panel is a forum for publishing issues at the academic level.

FLASH AND RICH MEDIA ON THE WEB

John Paull, Macromedia

Macromedia are key suppliers of web design and deployment applications including the increasingly-popular Flash technology.

MAC OS X AND DESKTOP PUBLISHING TWENTY YEARS ON

Eric Persijn, Apple Computer

Apple have been at the front of desktop publishing since that term was coined in the 1980s. OS X now boasts native PDF support.

STREAMLINING THROUGH A UNIFIED DOCUMENT STRATEGY

Frank Daugelet, Lexmark

This session will demonstrate how to simplify work processes by implementing a printing solution to streamline production.

THE FUTURE OF THE DOCUMENT (TBC)

Patrick Bernau, Fuji-Xerox

With over 50% market share in the digital and colour markets, Fuji-Xerox are pivotal to the future of publishing documents. Vendor Presentations Vendor Presentations Vendor Presentations

eBooks - AN INTRODUCTION

Karl De Abrew, BinaryThing.com, Australia

This session presents an overview of electronic book technology making a comparison between currently available platforms and applications and suggesting where the technology may be headed in the coming years.

eBooks - THE LEGAL, TECHNICAL AND COPYRIGHT ISSUES

Tony Self, Hyperwrite, Australia

eBooks represent a bright future for publishing but there are many issues yet to be resolved. In this session, we look at the state of the eBook world, discover how they are created, and examine some of the technical, legal and copyright issues. The research stream is intended to highlight the work of leading academics in the field of information sciences and publishing.

TIDDLER: CUSTOMISED PUBLISHING BASED ON XML PROFILES AND XML DATA SOURCES

Anne-Marie Vercoustre, Ross Wilkinson, CSIRO

There is an increasing emphasis on the delivery of information that is tailored to individual needs in a given context.

This paper describes a system that integrates a discourse planner with a system for querying a variety of heterogeneous document collections and generates synthesised publication that is personalised to the user in a coherent form to a variety of media including paper, Palm Pilots, and the web.

INDESIGN

Craig Tegel, Adobe

InDesign is Adobe's long-awaited desktop publishing and design application which integrates with many other Adobe products

QPS PUBLISHING WORKFLOW SYSTEM

James Edwards, Modulo Systems

QPS allows production managers and QuarkXPress(tm) users to allocate files to users within a workflow system.

Wednesday, 1 August

XML FOR DATA EXTRACTION AND DELIVERY

Anita Nicholson, Idea Integration, USA

A recurring publishing problem is the ability to store, extract and deliver data from a common repository in multiple, personalised formats. In addition the issues of content management, the difficulty of extracting data from a database into the proper structure for catalog, internal reporting and database interfacing remain. This paper suggests the Extensible Markup Language (XML) as an enabling technology to address these problems.

CASE STUDY: A CUSTOM PUBLISHING SOLUTION FOR NRMA

James Robertson, Step Two Designs, Australia

In mid-1997 NRMA Insurance Limited was faced with the challenge of creating a substantial online help system to document their new front-line application. Due to the nature of the task a decision was made to develop a custom publishing solution. This talk will outline the design of the system, and will discuss the benefits of building a solution out of a mix of useful technologies (databases, XML, etc).

SUCCESSFUL CONTENT MANAGEMENT SOLUTIONS

David Drinkwater, TAFE NSW

Knowledge management, content management, e-learning systems and electronic publishing in general require more than requirements analysis and tool selection. Organisations must have an understanding of their own perceptions and uses of content and the workflow processes for creating, managing, publishing and archiving content. This session explores the key elements to success in research, analysis, evaluation and deployment.

THE INSIDES AND OUTSIDES OF CONTENT MANAGEMENT

Clare Gillespie, WAM!NET Australia

To date, technology has not been as kind as it could be to content management systems developed internally either from pre-packaged software or home-grown solutions. This presentation will look at possible solutions through the combined use of internal networking and management expertise with outside resources possessing both software and infrastructure capabilities.

CASE STUDY: APPLICATION OF PDF IN A CHILD WELFARE CONTEXT

Morri Young, Matrix Organisation Support, Australia

In 1997 the major Australian children's charity, Barnardos Australia and the University of NSW, began to research a new way of capturing information about children and young people who live in foster care and children's homes. This presentation will describe how a solution based on Acrobat Forms technology was developed and deployed.

AUTOMATED GENERATION OF PACKAGING ARTWORK

Tim Farrah, Amcor, Australia

Using programming libraries plus a web-based interface (for which a patent is pending), this talk will look at an application which uses an XML definition of artwork rules known as an ARTemplate. This application supports the following capabilities: the generation of rules-based barcodes; the generation of arbitrary dielines incorporating a parametric CAD engine; the placement of logos and other artwork elements sourced from an asset management library.

BOOKS THAT MOVE THE WAY YOU DO

Bob Jansen, Turtle Lane Studios, Australia

This paper looks at a technology developed for the delivery of multiple, parallel, synchronised media through a web browser in order to facilitate access to complex information spaces beyond the capability of traditional books or eBooks. The paper discusses the ideas underlying the architecture, details some products already developed or under development and concludes with a discussion of enhancements to the technology.

XML'S ROLE IN BUSINESS CONTENT MANAGEMENT

Brian Dirking, IntraNet Solutions

Today's business content management requires direct contribution from a variety of native sources, easy publishing to the Web and real-time output to a variety of devices and formats. This session will look at XML's role in business content management and its upcoming evolution as the variety of devices accessing online content - including PDAs and cell phones - expands.

PROOFING A POINT - ENSURING COLOUR FIDELITY

Andy McCourt, CyraChrome, Australia

Of all the issues in the publishing cycle, colour matching must be the most emotive. This presentation will cover ICC profiles, CIE Lab and monitor RGB colour and show how to achieve better CMYK concept proofs, leading to contract proofs and imposition proofs. The keys are to be found in calibration, consistency of software, print engine, ink and paper, ink gamut and ability to reproduce a result from machine-to-machine and site-to-site.

STRATEGIES FOR EFFECTIVE COLOUR MANAGEMENT

Nadish Naoroji, Multimatch Australia

In this presentation you will hear how existing Densitometric Controls are useless in automated workflows and why you should implement Colorimetric Controls to remain competitive. Colour management issues covered include: the National Colorimetric Standards for digital data exchange; the use of device-independent colour spaces; and high-efficiency workflow paths.

NEW TRICKS FOR OLD DOGS: STANDARDS IN TRADITIONAL PUBLISHING

Gerard Reid, Egan-Reid Ltd, Australia

For many years people have dreamed of being able to "automate" publication production, however huge number of variables and inconsistency in inputs and processing methods have stood in the way of achieving this goal. This paper proposes some ways through staff training; quality control systems; power use of software and process controls

END TO END PUBLISHING

Dwayne Stocks, Solution 6, Australia

Over the past 15 years, the corporate publishing industry has undergone dramatic changes. This presentation will examine issues such as:

  • Meta-data generation and maintenance (AGLS, AGIFT, etc).
  • Integrating the desktop environment (Microsoft Word).
  • Implementing version control and workflow.
  • Multiple output delivery strategies and information reuse.

GETTING STARTED WITH THE ADOBE ACROBAT 5 SDK

Karl De Abrew, BinaryThing.com, Australia

There are many ways to extend Adobe Acrobat to inter-operate with your development projects. This session gives you an introduction to plug-ins, Inter-Application Communication (IAC), Dynamic Data Exchange (DDE), and the rest of the Acrobat SDK toolbox. It will also highlight the new features of the Acrobat 5.0 SDK to assist you in getting started in designing and developing Acrobat plug-ins or integrating Acrobat with your application.

Acrobat 5 SDK Developers' Forum

Chaired by Karl De Abrew

Karl De Abrew is the founder and CEO of BinaryThing.com, the team that brings you the Planet PDF Web community. Karl is a moderator at industry events such as Seybold Seminars PDF Special Interest Day and a writer for the Adobe.com ePaper center with his column "Pulp Free". Karl has been involved with almost every aspect of PDF development.

WHY XML?

Gurvinder Batra, TechBooks, USA

Traditionally, publishing workflows were built on the need for the delivery of a single print product. As a result of this workflow, format and content were combined to produce a single highly stylized document for print. To accomplish this effectively the Extensible Markup Language (XML) has evolved and must be inherent in this new publishing model. This presentation will examine how to implement an XML publishing infrastructure.

XML IN ONLINE HELP DOCUMENATION

Chris Higgs, HTML Writers Guild

XML is a meta-language that simplifies SGML into a format most people are capable of using. However the advantages of XMLbased technologies aren't generally realised without supporting examples that demonstrate the implementation. This session looks at how XML-based technologies can be used in the development of online help documentation.

DROWNING BETWEEN THE TAGS

Phil Cohen, HCi, Australia

Documents exist for one reason only: to communicate. No matter how they are formatted, stored or searched, documents will not work at all unless the content is there. But how do you control content? Are there standards available that can be implemented? This session will look at what goes in between the tags with particular reference to quality systems and system maintenance documentation.

PPML: OPENING DOORS TO PERSONALISED COMMUNICATIONS

Anthony Parnemann, Electronics for Imaging, Australia

In 1993, digital printing made it possible to print high quality individualised messages in full colour but until recently there has been no standard for colour printing with reusable content. This presentation will explain how the Personalised Printer Markup Language (PPML) technology works, and the digital printing workflows that support this new standard.

eBook TECHNOLOGY

Karl De Abrew, BinaryThing.com, Australia

Electronic books (eBooks) are predicted by Forrester Research to occupy 17.5% of the publishing industry by the year 2005. However, of this amount, only $251 million will come from eBooks for eBook devices. Publishers' expectations of trade eBook sales are pessimistic but largely unfounded with some stating that the "drawbacks of reading onscreen will discourage all but the most motivated readers."

Electronic Book Workshop

Presented by Karl De Abrew

In this session we will demonstrate the process of actually creating an electronic book. Karl will compare the process of creating a book using PDF technology and Microsoft's .lit file format as used by the Microsoft Reader.

ACROBAT 5 AND PDF 1.4

Carl Young, DigiPuB Solutions, USA

PDF 1.4 (Acrobat 5) brings the Portable Document Format to a new level. Not only are the files themselves portable, but so is the data. With tagged PDF and structured PDF, data can more easily be brought into and extracted from PDF files. For users, this means it is easier to save a PDF file as richly-formatted text, or to extract the graphics. For developers, applications can be written to move data into and out of PDF files.

INSIDE ACROBAT PLUG-INS AND TOOLS

Daniel Shea, BinaryThing.com, Australia

There are well over 480 products that complement the functionality of Adobe's PDF tools. In this session, we'll give you an overview of the 10 most popular PDF tools from BinaryThing.com's Planet PDF community. These are: Jaws PDF Creator, Gemini V3, ARTS Split & Merge Wizard, StampPDF, EZ-PDF, PDF Converter, ARTS PDF Workshop, PDF ImageWorks, BCL Drake, & Quite Imposing Plus.

Acrobat 5 Discussion Forum Charles Myer, Adobe; Karl De Abrew, BinaryThing.com; Craig Tegel, Adobe; Carl Young, DigiPub Solutions

Chaired by Carl Young

In this forum, a diverse team of industry authorities will field questions collected from the audience during the day, as well as from the floor. They will attempt to answer all issues and questions related to the use of PDF for electronic documents. Topic areas will include:

  • Server-side PDF
  • PDF forms
  • XML and PDF
  • PDF and handheld devices
  • Cross-platform PDF
  • Digital signatures
  • Interactive PDF
  • CD distribution of PDF files.
Thursday, 2 August

DIGITAL RIGHTS MANAGEMENT: ENABLING YOUR BUSINESS MODEL

Brent Fisse, Mia Garlick, Gilbert & Tobin Lawyers

Digital rights management (DRM) systems are the driving factor in maintaining and protecting the value and allowing publishers to control when and how their electronic information is copied as well as who can access that information. DRM systems also facilitate new pricing and usage strategies which were not possible in the offline environment. This presentation will examine the significance of DRM systems for the publishing industry.

INDEXING WEBSITES

Jon Jermey, Australian Society of Indexers

In the English-speaking world any serious non-fiction book requires an alphabetical index and the profession of indexing has developed to meet that need. Website developers, however, have been slow to adopt this important means of improving usability. Many rely on text-based searching; others on a hyperlinked structure which may not be understood by the user. This paper will look at the value of indexing in the web environment.

THE EXTENSIBLE BUSINESS REPORTING LANGUAGE: AN OVERVIEW

David Hardidge, Ernst & Young, Australia

The Extensible Business Reporting Language (XBRL) now has over 85 members operating in over 18 countries. This presentation will describe the how and why of XBRL as it applies to the publishing industry, arguing that XBRL can be: prepared efficiently; exchanged reliably; published more easily; analysed quickly and retrieved by investors simply.

ELECTRONIC PUBLISHING WITH XML AND XSL

Benjamin Jung, John McKeown, deepX Ltd, Ireland

The authors were involved in the production of electronic proceedings for the XML Europe conferences in 2000 and 2001. To ensure a consistent structure in a variety of output formats and support ease of maintenance, XML technologies were used throughout the development process from authoring to production and distribution. This paper presents the processes, details and characteristics of a number of content formats supported by electronic reader devices and software.

CASE STUDY: ELECTRONIC PUBLISHING OF LEGAL DOCUMENTS

Mike Blair, Butterworths Asia

For more than ten years, legal publishers have been grappling with the often delicate issues surrounding the electronic publishing of legal documents on the web and, before that, on CD-ROM. This session will look at the challenges for editorial and production workflows in the legal environment and how these problems have been overcome, with reference to the work undertaken by one of the largest legal publishing organisations in the world.

A BRAVE NEW WORLD - eBookS AND MOBILE CONTENT

Michael Halter, Indataco, Australia

The demand for mobile content is changing the way we create, present and reuse our information. Consumers are starting to want access to content via mobile phones and wireless devices. This presentation will examine the digital author's need to protect copyright and control usage, while providing continued ease of access to information.

FASTER AND SMARTER PUBLISHING IN DEFENCE

Debbie Tulloch, Australian Department of Defence

Until recently, the Army Doctrine Centre was predominantly a paper-based print organisation. However over the last 12 months focus has been on researching and trialing new ways of delivering publications to the defence community via smarter and faster means than print. This presentation will look at the transition from paper-only publishing to supporting the web and CD-Rom.

CONTENT MANAGEMENT IN A DEFENCE CONTRACTING ENVIRONMENT

William Hall, Tenix Defence Anzac Ship Project

The most expensive documentation in the defence contracting environment is bid development and drafting and administering contracts and subcontracts. However, in order for this process to be automated, common standards are required across the entire defence community. Useful standards are being developed by the internationally based LegalXML organisation - http:// www.legalxml.org/. This paper will look at what benefits can be gained from the kinds of standards being developed.

VIEW FROM THE BRIDGE: XML FROM STANDARD TEXT DOCUMENTS

Wayne Threlfall, Defence Publishing Service, Australia

The Australian Defence Publishing Service's DocGen replacement application (codename Bridge) is a powerful method for taking ordinary text or scanned documents, converting them into "standardised" Word documents (in this case conforming to Defence's Writing Standards) and then exporting them to either XML/SGML/HTML with a specified DTD or schema attached.

Defence Publishing Forum

Chaired by Wayne Threlfall

This session provides a venue for defence and related industry representatives to hear the current stance and future directions relating to the use of publishing technologies in the defence industry.

PUBLISHING CHANGES AND CHALLENGES

WEB-BASED DOCUMENT REVIEW AND ANNOTATION

Philip Rutherford, WebOrganics, Australia

One of the more time consuming and clumsy aspects of the publishing process has been the collection and organisation of peer review comments and editorial annotations. What this presentation will examine is how the web can provide a mechanism to streamline and accelerate this process. It will also look at the issues of managing permissions and security of public and private annotations.

OPEN ELECTRONIC BOOK DRM STANDARDS

Renato Iannella, Chief Scientist, IPR Systems

While the web is changing the nature of information distribution from a passive one way flow (publisher to the end-user) to a more interactive cycle where content is reused, combined and extended ad infinitum, Digital Rights Management (DRM) is now emerging as a formidable new challenge. This presentation will focus on the objectives and requirements of DRM to date and possibilities for the future.

PDF WITHIN THE OS. WHAT WILL IT MEAN?

Eric Persijn, Marketing Manager, Apple Computer

Apple Computer's native support for PDF in its new Unix-based Mac operating system, OS X, represents the first time PDF has been richly supported at the operating system level. In this presentation, Creative Markets Marketing Manager, Eric Persijn, will outline what Apple is doing to bring PDF workflows to the masses and how this decision may herald wider and more effective use of PDF technology.

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PDF Master Series III: Eugene Y. Xiong talks with Planet PDF

Planet PDF talks with another Master of the PDF Universe, Eugene Y. Xiong, Founder and Chairman of the Board at Foxit Software Inc. in Fremont California. Xiong is a quiet yet astounding achiever, you (usually) won't find him talking at conferences, exhibits, or publishings, but what you will find is the result of his leadership in places you would never expect.

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