 |
 |
The Seybold NY 2002 PDF Conference
Speakers & Topics for inaugural New York event
23 January 2002 | Updated 25 February
***NEW: We have begun posting speaker presentations from the Seybold PDF Conference, and will continue to add others as they are submitted.
Planet PDF is a co-sponsor of the Seybold PDF Conference, held February 21-22, 2002 in New York. The final listing of speakers and sessions follows:
INDEX:
Thursday, February 21, 2002
KEYNOTE: "PDF Today, PDF Tomorrow"
9 - 10:30 am
With the new releases of Acrobat and PDF, more functionality is now
in the hands of more people. What have we learned so far from the
numerous ways people deploy PDF? Where can we make ROI gains in the
future? In this keynote opening session, we present the perspective
of a user (the world's record holder for PDF downloads, that is) and
those of the company that's at the core of it all, Adobe Systems.
Session Moderator: Hans Hartman
President, Suite 48
Session Speakers:
- Paul Showalter -- Presentation [PDF: 600kb]
Senior Technical Printing Specialist, Internal Revenue Service
- Joe Eschbach -- Presentation [PDF: 540kb]
Vice President ePaper Solutions Group, Adobe Systems, Inc.
Special Lunchtime Session: PDF Power Panel
12:30 - 1:30 pm
Here's a chance to have your real-life PDF challenges addressed by
some of the leading thinkers in the PDF world -- including senior Adobe
personnel, expert third-party plug-in developers, and independent PDF
aficionados and power users.
During the day, session attendees are encouraged to submit questions
for the expert panel members; members of the PDF Power Panel answer
the most intriguing ones.
***NOTE: All questions asked during the Power Panel session have now been posted to the relevant discussion conference within the Planet PDF Forum (forum.planetpdf.com)
Session Moderators:
David Zwang
Systems and Process Analyst, Zwang & Company
Karl De Abrew
CEO, BinaryThing/Planet PDF
Session Speakers:
Lori De Furio
Developer Evanglist, Adobe Systems, Inc.
Leonard Rosenthol
Chief Technology Officer, PDF Sages, Inc.
Duff Johnson
President, Document Solutions, Inc.
Michael Patrick
VP Technology and Business Development, Ansyr Technology Corporation
Kas Thomas
Documentation Manager, SilverStream Software Corp.
To Top
PDF and Authoring Workflows: Part I
PDF for Print Publishers
11 am - 12:30 pm
Acrobat is not an authoring program. But PDF has become an essential
tool in print publishing workflows, not only as an output format but
also as a proofing tool and as a foundation for cross-media
publishing. In this lead-off session, a panel of three power-users
describe their PDF authoring workflows. They talk about why they
adopted PDF, the barriers they faced, the tools they used and the
successes they've achieved.
Session Moderator:
David Zwang
Systems and Process Analyst, Zwang & Company
Session Speakers:
- Jeff Gomez -- Presentation [PPT: 700kb]
eBooks and Print on Demand Manager, St. Martin's Press
- Dave Wilder
Creative Director, Lightbulb Press
- John Clifford -- Presentation [PPT: 1.6MB]
GTS Companies
PDF and Authoring Workflows: Part II
PDF for Print Publishers
1:30 - 3 pm
What are the core issues for building successful PDF authoring workflows?
Where does the use of authoring applications, such as QuarkXPress
and Microsoft Word, intersect with Acrobat? Which file do you edit,
and which do you archive?
How can your workflow include outside partners, such as authors,
designers and output providers?
How can you optimize the cross-media opportunities in PDF publishing
workflows? How can you include XML or RTF in your work flow? This
session pins down the essential authoring workflow issues and shows
you how to address them.
Session Moderator:
David Zwang
Systems and Process Analyst, Zwang & Company
Session Speakers:
- Mike Clarke
Wind Solutions
- Dwight Kelly -- Presentation [PPT: 112kb]
President, Apago
- Michael Baehr -- Presentation [PDF: 2.8 MB]
MultiVisual GmbH
Output Workflow: Making PDFs Print
PDF for Print Publishers
3:30 - 5 pm
So you think that your QuarkXPress or Adobe InDesign file is ready
for output. What are the steps to follow that will ensure successful
print output? Do you preflight the original application file, the PDF
file or both? How do you handle color management, proofing, handoffs
to the service provider and corrections? Could PDF/X be an answer?
Session Moderator:
David Zwang
Systems and Process Analyst, Zwang & Company
Session Speakers:
- Dieter Dolezal -- Presentation [PDF: 2.2 MB]
Hirte Medien-Service GmbH
- Johnny Sutton
Quebecor World
- David Tompkins
American Association of Advancement of Science
To Top
PDF Under the Hood
PDF for Application Developers and Integrators
11 am - 12:30 pm
As a serious PDF developer, you like to know what exactly is in a PDF
file. A panel of PDF experts give you a peek under the hood. They
shine light on key questions: What form does the data in a PDF file
take? How is it organized? How is it possible to open the first page
so quickly? How can you make a PDF file from scratch? What are the
developer power tools for making, modifying, customizing and
otherwise operating on PDF files?
Session Moderator:
James King
A Principal Scientist, Adobe Systems, Inc.
Session Speakers:
- Speaker: Jim King -- Presentation [PDF: 283kb],
Hello World.pdf [PDF: 2kb],
Hello Image.pdf [PDF: 29kb],
Image.jpg [JPG: 60kb]
A Principal Scientist, Adobe Systems, Inc.
"PDF as a Package" -- A talk about PDF file format in general, emphasizing that a PDF file is a package of page content, images, font, color profiles, etc. Each of those things is interesting in its own right but, perhaps uniquely, PDF provides for all of these parts to be brought together into one well organized file. Examples are provided by looking inside real PDF files.
The take-aways for the audience are an overall understanding of what is in a PDF file and how it is organized. They should have at least a general understanding that a PDF file is composed of randomly accessed "objects" of different types: dictionary, stream, basic data (number, array, string). They should also understand how general the PDF language is as a package holder of stream objects and using other objects to show relationships and properties.
- Leonard Rosenthol -- Presentation [PDF: 390kb]
Chief Technology Officer, PDF Sages, Inc.
"Tools for Creating, Modifying and Reading PDF Files" -- A review of different types of scenarios that developers might wish to involve PDF in - from simple PDF creation, to content repurposing, to forms processing. After that, there is a brief review of the many tools available, the different programming/integration languages that they can be accessed from, and other considerations when choosing a library/product.
The take-away is that people will have seen the wide breath of things where PDF can play a part, and the tools that they can use to deliver them - and will use that a starting point to develop new and interesting solutions!
The Power of PDF: Lessons from the Developers' Trenches
PDF for Application Developers and Integrators
1:30 - 3 pm
Few users have a clear sense of the true power that can be unleashed
by cleverly using PDF features. The well-defined structure of PDF
files and Adobe's encouraging stance have created enormous
opportunities for third-party developers. Three PDF gurus/developers
share the inside stories of the PDF applications they created.
Session Moderator:
Lori De Furio
Developer Evanglist, Adobe Systems, Inc.
Session Speaker:
-
Daniel-Ari Feinberg -- Presentation [PDF: 156kb]
President and CEO, PDF Sages
The talk focuses on developing "FOR" Acrobat (working with toolkit to develop plug-ins and products).
- Aandi Inston
Quite Software
The talk focuses on developing "FOR" Acrobat (working with toolkit to develop plug-ins and products).
- Max Wyss -- Presentation [PDF: 19kb]
Principal, PRODOK Engineering
This talk focuses on developing "WITH" Acrobat - how the tool itself has a robust development environment (via JavaScript and Batch Processing).
Scripting and Acrobat
PDF for Application Developers and Integrators
3:30 - 5 pm
Acrobat contains a JavaScript interpreter that is primarily used for
customizing PDF forms. But its reach goes further than forms -- call it
"scripting from the inside." Acrobat, through its Acrobat Interactive
Communications (AIC) interface, also supports scripting from the
outside with Visual Basic and AppleScript. In this session we cover
all these scripting opportunities from the developer's viewpoint,
coupled with detailed examples and expert advice.
Session Moderator:
James King
A Principal Scientist, Adobe Systems, Inc.
Session Speakers:
- Kas Thomas -- Presentation [PDF: 150kb]
Documentation Manager, SilverStream Software Corp.
We all know that JavaScript is useful for "making forms smarter." But with Acrobat 5.0, JavaScript is also a powerful tool for controlling Acrobat itself. Not only can you redesign menus (and add custom commands), but you can implement your own powerful custom productivity tools. For example, what about a regular-expression-based Find ? What about a Regex Find with report generation? Background tasks and daemons can be implemented using setInterval(). Write arbitrary files (any MIME type) to disk using exportDataObject(). You can even extend existing AcroJS objects with properties and methods of your own design. Examples of these and other techniques are given.
- Robert Anderson -- PRESENTATION [PDF: 96kb]
Prepress Architect, Compaq Computer Corp.
Talk about the benefits scripting provides for Acrobat developers: rapid application development and graphical user interfaces without the overhead of traditional system programming languages such as C. Provided tips on speed, platform-independence, and Acrobat 5.0. Show an example script that merges multiple PDF files.
The take-aways for the audience are an understanding the types of applications that can be written with scripting. Beginning scripters will take away tips of how to get started. More experienced scripters will take away tips for scripting Acrobat 5.0 and improving existing scripts. General users will have a free script they can use to merge PDF files. The audience should have some previous experience in a scripting or system programming language.
To Top
Large-Scale PDF Deployment Strategies
PDF for Enterprises and Government
11 am - 12:30 pm
This session explores the challenges of building, maintaining and
tracking large collections of PDF documents and implementing a
document-approval workflow. Specifically, we focus on creating,
archiving and retrieving PDF files, along with
enterprise-distribution tactics. We also explore document-security
issues for maintaining content fidelity and digital rights management
(DRM) to prevent unauthorized access to sensitive material.
Session Moderator:
Karl De Abrew
CEO, BinaryThing/Planet PDF
Session Speakers:
- Gabe Luchetta -- Presentation [PPT: 10.3 MB]
Chief Information Officer, CaseShare Systems
- Jeffrey Van Dyck
Art Director, Graphic & Media Design, The Boeing Company
- Michael Patrick
VP Technology and Business Development, Ansyr Technology Corporation
Coping with Regulatory Mandates
PDF for Enterprises and Government
1:30 - 3 pm
Recent government initiatives have seen the introduction of new
regulatory mandates on government agencies and third-party
organizations that deal extensively with the government. How do these
changes affect the creation and distribution of PDF files? How do you
leverage Acrobat 5.0 to meet the accessibility requirements of
Section 508? A panel of experts provides tips and insight on how to
make the optimize Acrobat and PDF features for regulatory compliance.
Session Moderator:
Karl De Abrew
CEO, BinaryThing/Planet PDF
Session Speaker:
- Greg Pisocky
Adobe Systems, Inc.
- Paul Showalter -- Presentation [PDF: 162kb]
Senior Technical Printing Specialist, Internal Revenue Service
- Duff Johnson -- Presentation [PDF: 278kb]
President, Document Solutions, Inc.
- Dr. Rich Lysakowski
CENSA
PDF and/or XML
PDF for Enterprises and Government
3:30 - 5 pm
In this session the fur will fly as proponents of PDF and mark-up
technologies debate the age-old question, To PDF, or to XML? A common
notion fueled by the rise of PDF and structured mark-up technologies
such as XML is that they‚re mutually exclusive. In this session we
find out if that‚s the case and what the relative merits are of each
technology, along with tips on how they could coexist in a publishing
workflow.
Session Moderator:
Karl De Abrew
CEO, BinaryThing/Planet PDF
Session Speakers:
- Leonard Rosenthol -- Presentation [PDF: 98kb]
Chief Technology Officer, PDF Sages, Inc.
- Bill Kasdorf
Impressions Book & Journal Services, Inc.
- Martin Hensel
Texterity
To Top
Friday, February 22, 2002
PDF for Markup, Review and Approval
PDF for e-Publishing
9 - 10:30 am
Acrobat 5, along with PDF 1.4, introduced a host of new tools that
facilitate collaborative workflows. These tools, along with many
third-party tools, provide new ways to bring process partners
together to work on documents. We explore how these new tools can
facilitate a quicker and less-expensive process.
Session Moderator:
David Zwang
Systems and Process Analyst, Zwang & Company
Session speakers:
- Ravi Dugal
Sansui Software UK Ltd.
- Grant Fritch -- Presentation [PPT: 165kb]
Walsworth Publishing Company
- Matt Pugliese
Transcontinental Group
PDF for the Web, E-Books and Wireless
PDF for e-Publishing
11 am - 12:30 pm
The Web, e-books and wireless are three exciting new ways to publish
information electronically. But each format has its own
specifications, features and restrictions. In this session we look at
how to prepare PDF content for distribution on the widest possible
range of devices and how to address the challenge of smart
reusability.
Session Moderator:
David Zwang
Systems and Process Analyst, Zwang & Company
Session speakers:
- Ken Brooks
Publishing Dimensions, Inc.
- Olen Letourneau
Publications Unbound
- Ari Weinstein
Moodys
7-Minutes with a PDF Developer (Print-related Plug-ins)
PDF for e-Publishing
1 - 2:30 pm
There are hundreds of products that complement the functionality of
Adobe Acrobat. Ten developers with a new product or significant
upgrade will be given seven minutes to explain the strengths, merits,
and uses of their product. If you're tired of long-winded sales
pitches, but need to know the best PDF tools, this is the session for
you!
Session Moderator:
David Zwang
Systems and Process Analyst, Zwang & Company
Session Speaker:
- Vicki Blake -- Presentation [PPT: 908kb]
Enfocus Software
- Stephan Jaeggi -- Presentation [PDF: 105kb]
Prepress Consulting
- Dwight Kelly
Apago
- Thomas Kunz
GretagMacbeth AG
- Angelo Manno -- Presentation [PDF: 774kb]
AGFA-Gavaert NV
- Tony McCarthy
Xinet Inc.
- Laurie Parish
Creo
- Janice Reese -- Presentation [PPT: 1.5 MB]
Think 121
- Mark Scott -- Presentation [PPT: 2.2 MB]
Ultimate Technographics, Inc.
- Tom Hallinan -- Presentation [PDF: 424kb]
Helios
- Olaf Druemmer
callas software
- Aandi Inston
Quite Software
To Top
e-Forms
PDF for e-Forms and Database Publishing
9 - 10:30 am
From your personal tax forms to your corporate expense reports, PDF
eForms are a large and growing portion of the day-to-day use of PDF
documents. This session explores strategies for designing efficient
forms and integrating them into enterprise data-collection systems.
We address online versus offline use of forms and implementing the
XML-derived Form Data Format (FDF) to collect form data.
Session Moderator:
Karl De Abrew
CEO, BinaryThing/Planet PDF
Session Speakers:
- Max Wyss -- Presentation [PDF: 17kb]
Principal, PRODOK Engineering
- Paul Showalter -- Presentation [PDF: 500kb]
Senior Technical Printing Specialist, Internal Revenue Service
- Leonard Rosenthol -- Presentation [PDF: 222kb]
Chief Technology Officer, PDF Sages, Inc.
Integration with Enterprise Database Systems
PDF for e-Forms and Database Publishing
11 am - 12:30 pm
PDF files are typically generated from desktop or office publishing
applications. However, many corporate database, content and document
assets are stored in large enterprise systems. Would PDF's
application- and platform-independent file format encourage the
distribution and use of these key information assets? How do you
support the real-time generation of PDF? A panel of enterprise
administrators show how they have integrated PDF with their
enterprise database systems.
Session Moderator:
Karl De Abrew
CEO, BinaryThing/Planet PDF
Session Speakers:
- Tim Sullivan -- Presentation [PPT: 79kb]
CEO, activePDF
- Kenneth Fujimoto -- Presentation [PDF: 231kb]
President, BestNewspaper
- Bart Allen
Tech Analyst, On Demand Technologies
7 Minutes with a PDF Developer (General Plug-ins)
1 - 2:30 pm
There are hundreds of products that complement the functionality of
Adobe Acrobat. Ten developers with a new product or significant
upgrade are given seven minutes each to explain the strengths, merits
and uses of their product. If you're tired of long-winded sales
pitches, but need to know the best PDF tools, this is the session for
you!
Session Moderator:
Karl De Abrew
CEO, BinaryThing/Planet PDF
Session Speakers:
- Daniel Shea -- Presentation [PPT: 60kb]
Product Manager, A Round Table Solution (ARTS)
- Scott Mackey -- Presentation [PPT: 1.4 MB]
AdLib eDocument Solutions
- Mark Stephens -- Presentation [PPT: 3.6MB]
Managing Director, IDRsolutions ltd
- Ann Trivanovic
Datalogics
- Jinsoo Kim
President/CEO, Image Solutions, Inc.
- Eric Beaulieu
President, Integration New Media, Inc.
- Michael Baehr
CTO, MultiVisual
- Mark Gavin -- Presentation [PDF: 379]
Chief Technology Officer, Appligent, Inc.
- In the past six weeks, Appligent has delivered five major releases; three of which were announced at Seybold New York. In January, Appligent released its APUtilities and added MacOS X support across the entire product line. At Seybold New York,Appligent released FDFMerge for IBM OS/390; Java-Shared Libraries for FDFMerge, SecurSign and StampPDF Batch; and Web Services for FDFMerge, SecurSign and StampPDF Batch.
- Rachel Burnsed -- Presentation [PPT: 270kb]
Senior Sales Support Engineer, BCL Computers
- Sanford Bingham
FileOpen Systems
- Robert Moran
Digital Constructs
- Kenneth Fujimoto -- PRESENTATION [PDF: 63kb]
President, BestNewspaper
- Michael Patrick
VP Technology and Business Development, Ansyr Technology Corporation
- Mike Doernberg -- Presentation [PPT: 537kb]
SmartPath
To Top
PDF Prepress Workflow Solutions: Off-the-Shelf or Create Your Own?
PDF for Print Output Providers
9 - 10:30 am
PDF prepress workflow solutions come in two flavors: high-end,
comprehensive workflow systems or custom solutions built with
off-the-shelf software. We explore the pros and cons of both
approaches and how they're implemented. Does using PDF for prepress
workflows exclude PostScript, or are there efficient ways to mix and
match PDF with PostScript? Should JDF be on your radar screen when
designing a PDF workflow?
Session Moderator:
Chris Heric
President, Christopher J. Heric & Co.
Session Speakers:
- Scott B. Tully
PDF Workflow Evangelist, Vertis Advertising Production Services
- Martin Bailey -- Presentation [PDF: 284kb]
Global Graphics Software
- Mark Witkowski
The Sheridan Group
Top Support Issues in PDF Workflows: What Goes Wrong and What You Can
Do About It
PDF for Print Output Providers
11 am - 12:30 pm
At some point in the process something's bound to go wrong when PDFs
are created, distributed, preflighted, and processed through a
complex prepress workflow. Did someone say "fonts?" How about
"undocumented features?" We'll discuss the main PDF support issues
and how to build an effective end-user support structure.
Session Moderator:
Chris Heric
President, Christopher J. Heric & Co.
Session Speaker:
- Eric Wood
Project Manager, RR Donnelley & Sons Company
- David Ballantyne
St. JospehPrinting/Pi Media
- Dieter Dolezal -- Presentation [PDF: 2.2 MB]
Hirte Medien-Service GmbH
To Top
Closing Session
2:30 - 3 pm
This closing session brings track chairs together to discuss what's
been learned during the two days of the PDF Conference. The main
objective is to find conclusions to the ongoing debates and to share
your ideas with speakers and one another.
Session Moderators:
Hans Hartman
President, Suite 48
Craig Cline
VP of Content and Editorial Advisor, Seybold Seminars
Session Speakers:
- Karl De Abrew
CEO, BinaryThing/Planet PDF
- David Zwang
Systems and Process Analyst, Zwang & Company
- Chris Heric
President, Christopher J. Heric & Co.
- James King
A Principal Scientist, Adobe Systems, Inc.
To Top
MORE INFO
|
|
|
 |
|
Advertisement
|
|
|
 |
|
|
